Speed dating your idea

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Speed dating your idea

There is no such thing as a free lunch these days, but during gr8game, start-ups and game developers can participate in a “meet buyers” event in a new style, being as close as you can secure just that.

It’s not easy out there for any games entrepreneur, even for the seasoned ones. First off, the biggest challenge that I see is that people are expecting to get revenues early on, but usually, it takes longer to see money flowing in.

When you want to have a profitable game, how do you minimize the risks involved? Game development has so many dead-end roads, and going from point A to point B isn’t just going to happen by itself. I’ve often reflected on projects in a way that “It looked like a path that we should go down”.

The mission of the company states clearly what is the purpose of the company. Often times in gaming, people start companies because they have an excellent idea for a game, something that they are dreaming about. They’ve assembled a team of skillful co-founders and they start to work on the game.

The biggest problem there is that investors just aren’t willing to believe in them and place a bet into the company

Build up your growth mindset

You are either hiring too early or too late. Early means that you don’t yet have a game ready, and proven with good metrics. Hiring too late would be that you have already launched the game, with some solid metrics, but you don’t have all the people in place to run a live game.

If you’re building a big game into an existing genre, you’ll need to compete against everyone who’s already out in the market. Often times, the competition is made off of big companies with lots of money, who won’t suffer if their game fails.

To mitigate the risk of unrealistic expectations, the only validation to look at is based on the game’s playtesting and metrics.

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Speed dating

Connecting founders with what and whom they need while building a new, inclusive, and more purposeful culture of entrepreneurship.

There are basically two types of professional investors.

Angel Investors are usually individuals who provide seed (or front) money for a business start-up, usually in exchange for convertible debt or ownership equity. They typically want to work closely with you to offer their business know-how and network contacts while also keeping you under their radar. Often they are looking for a very fast (after a year or so) profit on their investment, and so they are looking for either a product they think will make a profit, or more likely, a studio that they can sell off to someone in their network.

Venture Capitalists are firms that provide funds to small emerging studios that they think have high growth potential, and so they rarely fund studios in initial stages, as they have yet to prove their capabilities. Venture capitalists are interested in huge profits, so they look for scalability — small studio that can be turned into big studios. Here are the things they look for:

An experienced team of developers and business people, and ideally a management team experienced in start-ups.
Plans for leveraging your first hit for future success with a scalable product that can’t be easily duplicated by other developers but can be ramped up by your studio quickly.
Data showing real users are addicted to your game.

More info on its way

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